St. Joseph Hospice Wanted to Increase Awareness and Leads.

Amplifi allowed them to reach new intenders and retarget anyone who visited their website.

Objective

Increase awareness, website traffic, and internet leads for 2 locations.

Challenge

Client was utilizing Network TV as a tactic to increase awareness and drive website traffic. The challenge was Network TV is expensive and we knew there was waste because of the broad reach. Client was looking for a more efficient way to hit their target audience.

Strategy

We implemented Amplifi to eliminate waste and target a custom niche audience for In-Market Hospice plus anyone who visited their website from additional digital campaigns running.

RESULTS
+53%
New users to the website.
+144%
Hospice pageviews.
+75%
Phone calls.
FEEDBACK

The client was wow'd by the cutting edge technology and is very happy that The Moran Group got them more from their ad budget without increasing their spend. They have since added 3 new markets to their tactics and have seen even greater success!

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